Studio Nitzan Cohen

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Nan-15 Packaging / Nanoo

How to pack a non-conformist? The whole shelf project revolved around an alternative, a different way of looking at a book shelf and translating it into a product. It was clear that the packaging for it has to follow the same logic and by all means not end up as a box.

The packaging uses a pre-stamped cardboard sheet and a simple push and fold principle which creates a perfect wrap around each piece and enables a minimal volume while shipping through theĀ optimal stacking of the pieces.